Work
The archive is the argument.
Books, reports, campaigns, magazines, assessments, brochures and digital communication. Different formats, because different questions deserve different forms.
What follows is not a handful of polished case studies. It is a cross-section of the actual work—research-led publishing, institutional storytelling, social-impact evidence, campaigns and editorial design produced across years and sectors.
Selected archive
Seen, not merely described.
The visual language changes with the assignment. A climate book should not look like an impact assessment. A hospital with a century of history should not speak like a campaign. A magazine should have a pulse of its own.
Publishing / Climate / Research
Shakti Unveiled
A knowledge-led publication for Shakti Sustainable Energy Foundation, developed to articulate its role in India’s clean-energy transition and its value to climate philanthropy.
Research, stakeholder inputs, editorial structure and design were treated as one connected act rather than separate deliverables.
Impact & Evidence
Sonalika — Clean & Green Hoshiarpur
An independent assessment examining urban greening, sanitation, community participation and the sustainability of a city-scale environmental intervention.
Impact & Evidence
SBI Foundation — Gyan Shala
Impact communication around a grassroots education model, bringing programme logic, learning outcomes and a path forward into a concise visual report.
Institutional Narrative
Dr Shroff’s Charity Eye Hospital
A century of institutional history, healthcare, education, rural outreach and social purpose—brought into one coherent narrative.
Corporate Publishing
Hindustan Zinc
Business, products, sustainability, history and socioeconomic impact presented as a corporate story rather than a catalogue of facts.
Campaigns
Purpose without the sermon.
Campaign and advertising work across Toyota, Aditya Birla Group, Hero, Nayara Energy, Jindal Stainless Foundation and others. The intention is not to make brands sound virtuous; it is to find a human idea worth noticing.
Editorial
A magazine has to have a mind of its own.
CauseBecause has been Saucepan’s long-running editorial laboratory—magazines, essays, special editions, conversations and visual storytelling around sustainability, CSR, culture and social change.
The mainstream medium for everything alternative.
One principle
Different subjects. Different audiences. The same refusal to make communication generic.